I partner with organizations to turn ambition into execution. My background covers creative, marketing leadership, and digital transformation, which gives me a clear view of where most strategies break down — between idea and implementation.
Today, I work with people to define direction, align teams, and build the systems that make growth actually happen. My focus is simple: eliminate friction, connect strategy to execution, and ensure the work drives real outcomes.
I help organizations turn ideas, brand ambition, and business goals into clear systems that teams can actually execute.
My work spans brand and digital strategy, go-to-market planning, creative operations, revenue operations, and the digital infrastructure that supports growth. That can mean shaping positioning, aligning leadership around a direction, improving how creative and marketing teams work, or building the operational and AI-enabled systems that keep everything moving.
I work directly with founders, executives, and leadership teams to connect strategy, creative execution, and transformation in a way that helps organizations grow.
I started in the creative realm, directing, editing, producing, and building stories designed to connect with people. That foundation taught me how ideas take shape, how content gets made, and how creative work succeeds when it is both meaningful and well executed.
Over time, I moved further into commercial and digital work, expanding from creative development into marketing leadership roles where I was responsible not just for the work itself, but for performance, systems, team alignment, and business outcomes. That evolution led me deeper into digital and creative strategy, digital transformation, and the operational side of growth.
Today, my focus is helping organizations align brand, marketing, creative operations, and technology so they can scale more effectively, work more efficiently, and build stronger businesses.
I work across aerospace, manufacturing, transportation, technology, finance, entertainment, lifestyle, and more. My approach is industry-agnostic and people-first. I focus on B2P (brand-to-person) thinking, so the work connects with real people - whether the audience is executives, internal teams, buyers, or end customers.
My core strengths are strategic clarity, creative operations, and executional leadership. I'm strong at defining positioning, shaping messaging, building go-to-market direction, and improving how teams organize around the work. I also bring deep experience in revenue operations, digital infrastructure, and AI-enabled workflows.
My value is not just in any one discipline, but in being able to connect brand, creative, systems, and execution so organizations can move with more focus and less friction.
I'm heavily invested in education, technology, and my community.
I'm passionate about helping students gain access to grants and scholarships that support continued education and create more opportunity for their future. I also stay hands-on with front-end experimentation, AI automation, and data visualization. When I can be, I'm at our family's farm in western New Hampshire - it keeps me grounded, connected, and balanced.
Send me a message or find me on LinkedIn.